Dansani’s typography has been carefully chosen for readability as well as the design
Other typefaces must not be used in communications. Two different typographies have been chosen – Italian Plate No3 and Helvetica Neue. Italian Plate No3 is the primary typeface for headings and quotations, while Helvetica Neue is used for body text.
Headings are to be written in Dansani Blue or negative, with body texts in black or negative.
The slogan in the heading, Create your personal space, must always be in Dansani Blue or negative.
Primary typography – Italian Plate No3
This typeface is our corporate-identity typeface. It is used for headings and quotations in print and digitally. It is shown below as positive and negative, and as figures.